yellowBird’s SurroundVideo platform enables Televisa, Mexico’s largest broadcasters to power a thrilling interactive 360º video FIFA World Cup live experience on mobile devices and the Oculus Rift!
Grupo Televisa is bringing fans in Mexico closer to the FIFA World Cup action by livestreaming the games via the SurroundVideo app live from Brazil.
Grupo Televisa will use the yellowBird SurroundVideo platform to power live broadcasts of the FIFA World Cup games using a 360º surround, interactive video experience to viewers at home or on the move.
iOS users can head to the App Store and search for “surround video” to download the app and enjoy the SurroundVideo experience. Oculus Rift users have to contact yellowBird.
Follow Televisa and the Mexican National Soccer team on the following dates to enjoy the experience:
• 13 JUN 2014 – 13:00 Local time – Mexico vs. Cameroon
• 17 JUN 2014 – 16:00 Local time – Brazil vs. Mexico
• 23 JUN 2014 – 17:00 Local time – Croatia vs. Mexico
yellowBird was challenged by Atmosphere Proximity BBDO New York to help creating a unique Olympic experience for the VISA “Everywhere you want to be” Sochi 2014 campaign.
US Agency Cannonball challenged yellowBird to capture a thrilling 190mph ride with legendary Nascar racing driver Kevin Harvick on board his Budweiser #29 car.
The ride along experience is the first in a brilliant behind-the-scenes Surround Video series that allows NASCAR fans to ride shotgun with Kevin, and then follow the RCR race team as they prepare his #29 car from workshop to Race track. It’s a great project and reinforces Budweiser as a leading NASCAR sponsor by offering fans a truly remarkable insight into a modern Racing team.
Earlier this month, the web versions were released and this week we have pushed the iOS BUD 360 app in the App Store! Based on gyroscopic navigation, you’ll really experience like being in the heart of the NASCAR action!
Join Kevin Harvick behind the wheel and download the BUD 360 iOS app for FREE: here