Avaya teamed up with yellowBird, to produce immersive digital fan experiences

Avaya recently teamed up with VR experts Yellowbird, to produce immersive digital fan experiences. Avaya’s experience providing networks for major sporting events like the Sochi and Vancouver Winter Olympic Games, the Ashes, the Super Bowl, and the San Jose Earthquakes, coupled with Yellowbird’s award winning VR productions, created a real buzz at IP Expo when we demonstrated our joint capabilities there.

With yellowBird and Avaya, fans in the stadium and at home benefit from an enhanced viewing experience. For example, a fan could watch the match live at the stadium and use their smartphone to view the on-pitch action from different angles, such as the corner flag, the cross-bar or even the ref’s label cam.

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